Not Feeling Lucky (White Snus Review)
As I’ve mentioned before, while I was in Sweden as a guest of Swedish Match, I spent my free time chasing down non-Swedish Match snus that you can’t get in the USA.
One example: Lucky Strike White portions.
I used to get this stuff occasionally when I first quit smoking in 2007. I liked it back then because it was kind of a straight tobacco taste and the tin was pretty cool. Then I started learning a little more about snus, and the words on the side of the tin, “It’s Toasted,” started to worry me. Did that mean they put this snus in a toaster? Is that going to be bad for my face?
I don’t remember the progression precisely, but it was around the same time I got hooked on Goteborgs Rape white. I recall staying up really late one night and drunkenly falling in love with its oily flavor. At some point, however, Goteborgs Rape became the only snus that I can’t use at all. For some reason it makes me queasy. No. 2 doesn’t make me ill, by the way. This is probably an emotional problem.
Anyway, “It’s Toasted” no longer appears on the tins. I was right back then in that thinking something that was toasted might be bad for you. But I was wrong in that Lucky Strike, despite what the tin said, was not toasted.
Anyway, this snus tastes alright. It’s a little citrus and a decent tobacco flavor. But the thing that bugs me about these is that they’re really fucking small portions.
Math time. (As usual, feel free to correct me if I’m wrong). The tins have 19.2g of snus and there are 24 portions in a tin. 19.2g/24 = 0.8g
That’s 20% smaller than I’m used to. As a new snuser, I didn’t notice it, but now it feels like a mini — although they could have changed it since then, I don’t know.
Even stranger is that the bag doesn’t seem smaller. It’s like they reduced the size of the hot dog but left the bun the same. Check out this picture: Ettan White on the left, Lucky Strike White on the right.
They look about the same, but the Lucky bag is noticeably flaccid.
One more thing I want to share…
How to open Lucky Strike from the F&L website a while ago. Can’t find it on there now…
July 29th, 2010 at 11:33 pm
This and LD White Portion both have the same feel of their portions. Their small and the snus is VERY compact. When I use either of these two I really have to fluff and roll it around for at least a minute. Once you do that, the snus can be really soft, it just takes giving it a lot of love for it to work out. Some of them are very flat portions, too.
I like that graphic, haha, those tins can be hard to open. I usually grab the bottom of the can with my thumb and put the tip of my pointer finger under the lid and pop it open there.
It’s a good snus though, I’m glad we found some in the duty free shop, that was a pretty good deal. And those tins were awesome.
August 5th, 2010 at 11:21 pm
I have found that the Bold portions seem to have shrunk also. They must be the smallest portions I have used other rhan minis. I do really like the taste of the bold and the LS Los though. Hope to get a can of the whites someday!